Ad-Shield publishes first ever dark traffic report
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How Much Revenue Are You Losing to Dark Traffic?

79% of adblocked traffic is invisible to your analytics. See what you're missing.

50.0M
1M100M250M500M
$
Monthly Revenue Lost to Dark Traffic
- $0
Estimated Monthly Recovery with Ad-Shield
+$0
You're losing approximately $0/month to dark traffic. You can recover this $0/month through Ad-Shield.

Detailed Results

Your Revenue Impact

Annual Revenue Lost to Dark Traffic

-$0

Monthly Dark Traffic (invisible) 0
Monthly Blocked Impressions 0

Estimated Recoverable with Ad-Shield

+$0

Estimated Monthly Recovery $0
3-Year Projected Value
$0
Revenue Visualization
Current Revenue
$0
Dark Traffic Loss
$0
Ad-Shield Recovery
$0
Every minute you wait, you're losing
$0.00
Based on your inputs — this counter is live
$0.00 lost since you opened this page

How We Calculate section

Adblock rates
30-35%
Desktop average 30-35%, varies by market
Dark traffic rate
80%
80% of adblock users are invisible to publisher analytics
Recovery
70-90%
Ad-Shield's server-side insertion recovers 70-90%
Upfront cost
$0
No upfront costs, pay only when revenue is recovered

See your actual dark traffic data

Free measurement, no commitment. We'll show you exactly how much dark traffic you have within 48 hours.

Request a Call
Or contact@ad-shield.io
Axel Springer
+$2.4M
Annual recovered revenue
Prisma Media
+$1.8M
Annual recovered revenue
Freestar
4x
Revenue growth on recovered traffic
Trusted by 500+ publishers worldwide
Freestar logo
CASE STUDY
Freestar logo
"The revenue results exceeded our expectations. We routinely have adblock recovery vendors approach us claiming they can deliver better recovery rates."
Tim Glenn, VP of Business Development at Freestar
Tim Glenn
VP of Business Development at Freestar
CASE STUDY
"After learning about dark traffic, we deployed Ad-Shield's technology and discovered that a significant portion of our audience wasn't lost — it was hidden and blocking ads."
Dustin Park
VP Revenue Operations
Publift logo
CASE STUDY
Publift logo
"We chose Ad-Shield because they are the only adblock recovery solution that specialize in dark traffic and return agency to publishers over how they monetize their audience."
Dave Bickell, Head of Operations of Publift
Dave Bickell
Head of Operations of Publift
Nextmillenium logo
CASE STUDY
Nextmillenium logo
“Publishers have already seen a daily increase in ad revenue of 8-15% due to Ad-Shield’s innovative adblock recovery solution.”
Lazar Rubin, CEO of Next Millennium
Lazar Rubin
CEO of Next Millennium
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